Compassionate Conservative Philanthropy

As revealed in the book Who Really Cares: The Surprising Truth About Compassionate Conservatism, profiled in yesterday’s post,the charitable giving of conservatives outweighs that of liberals.

A recent Wall Street Journal article commenting on the 2009 inauguration speech of our president by the book's author, shows how the principle has sustained itself since he wrote the book.

An excerpt.

"What is required of us now," President Barack Obama said in his inaugural address this week, "is a new era of responsibility -- a recognition on the part of every American that we have duties to ourselves, our nation and the world." It is a message that nonprofit organizations would like our nation to take to heart, as 2009 fund-raising begins.

“Unfortunately, we nonprofit leaders, like our for-profit counterparts, are laying awake nights. The end of 2008 was disappointing for philanthropy, and some believe that 2009 will be difficult as well. Indiana University's Center on Philanthropy publishes the Philanthropic Giving Index (PGI), which tracks the predictions of nonprofit leaders about charitable giving. Like the more-famous Consumer Confidence Index, it shows a level of gloom not seen in years, falling from 83 to 65 (on a 0-100 scale) in just six months.

“The PGI is useful, but it is a blunt tool for predicting charitable giving by individuals or to specific charities. It does not tell us that all nonprofits will experience equal pain. Nor does it tell us that all givers will lower their giving by the same amount. In fact, there is good evidence that some Americans will maintain their giving levels far more than others in spite of the recession. One beleaguered group in particular promises to hold up their charitable end in spite of the sputtering economy: political conservatives.

“Over the past several years, studies have consistently shown that people on the political right outperform those on the left when it comes to charity. This pattern appears to have held -- increased, even -- in 2008.

“In May of last year, the Gallup polling organization asked 1,200 American adults about their giving patterns. People who called themselves "conservative" or "very conservative" made up 42% of the population surveyed, but gave 56% of the total charitable donations. In contrast, "liberal" or "very liberal" respondents were 29% of those polled but gave just 7% of donations.

“These disparities were not due to differences in income. People who said they were "very conservative" gave 4.5% of their income to charity, on average; "conservatives" gave 3.6%; "moderates" gave 3%; "liberals" gave 1.5%; and "very liberal" folks gave 1.2%.

“A common explanation for this pattern is that conservatives are more religious than liberals, and are simply giving to their churches. My own research in the past showed that religion was a major reason conservatives donated so much, and that secular conservatives gave even less than secular liberals.

“It appears this is no longer the case, however: The 2008 data tell us that secular conservatives are now outperforming their secular liberal counterparts. Compare two people who attend religious services less than once per year (or never) and who are also identical in terms of income, education, sex, age and family status -- but one is on the political right while the other is on the left. The secular liberal will give, on average, $1,100 less to charity per year than the secular conservative. The conservative charity edge cannot be explained away by gifts to churches.”